Desiree Rogers Named Obama White House Social Secretary
President Elect Barack and Michelle Obama have choosen Harvard MBA Desiree Rogers, currently a prominent Chicago businesswoman to be their personal social secretary. Rogers, 49, will be the first African American White House social secretary. Rogers will be leaving her current position as an executive at Allstate Financial in Chicago to come to Washington later this winter.
The Obama’s have selected a highly-educated woman who has a great social stature and understanding of the demands on the office. It is clear that they are very focused on ensuring they are introduced to the country and the world with great attention to detail and no stone left unturned. Rogers knows the Obama family well and this puts her in a great position to get down to work immediately as she already knows their preferences, ethics and tastes.
The position is far-reaching. The job entails being involved in every event or ceremony that occurs at the White House on or the grounds. Beginning the moment after inauguration, Rogers will be responsible for organizing the swearing-in of Obama’s new Cabinet.
Her vision will be to make the White House more accessible and more inclusive. She is also committed to developing events featuring children because the Obama’s have two school-aged daughters, Sasha and Malia who will be the first young kids in the White House in over 30 years.
Ann Stock, a social secretary under the Clinton White House was once responsible for organizing the historic signing of the Mideast peace agreement, for 4,000 guests, on four days notice.
Prior to joining Allstate, Rogers headed a $2 billion utility.
SOURCE: WASHINGTON POST

